Responsibilities:

· Developed and executed outstanding feature films /series marketing strategy in collaboration with internal and external partners and stakeholders.

· Lead and responsible for winning promo plan development and execution coordination (from creative promo content concepts development, production and placement).

· Ensured excellent ownership and execution of promo programs.

· Coordinated third-party executives and various stakeholders (including actors, star cast and others).

· Contributed to promo plans excellence with proposing, testing deploying new promo tools, models, mechanics, technologies (incremental and optimization).

· Created presentations, manage process, timings/planning, tasks and perform reporting.

Achievements:

• optimized the system of interaction between the trailer house, PR, and digital departments
• effectively conducted film promotional campaigns, reaching the set KPIs:

? comedy "Crazy Wedding 3" (total box-office 28 983 764 UAH).

? comedy "Crazy Wedding 2" (total box-office over 41 million UAH)

? sports drama "Pulse" (total box-office 3 077 438 UAH)

? family fantasy "Foxter & Max" (over 8 million UAH)

? "There Will be Humans" series at STB

Responsibilities

• Project management: initiation, development and full support;
• Negotiating cooperation, determining of financial conditions, project break-even points of the projects, calculation of payback cases;
• Development and implementation of multichannel activities directed at brand, product promotion and sales;
• Organization of cross-promo activities with different instruments: SMS, viber and email mailing, push massages, promotion in social networks, print promo materials, indoor activities, organization of events, creating of joint promo actions;
• Event management;
• Monitoring the effectiveness of campaigns.

Projects:

• Loyalty program "Cashback 100%" Development, launch, management, analysis of project effectiveness, search and work with partners of the program.
• Organization and full project support of the national cross-promo actions with brands: WOG, Auchan, Comfy, Wow Box from Nova Poshta, Mister Cat, Music Box, Pokupon etc.
• Product sales and promo campaigns with banks and payment systems: Mastercard, Alfa bank, PUMB, Easy Pay etc.
• Co-promo with FMCG brands: Lays "Movie tastes better with Lays", Hercules - special edition of ice-cream, Hrusteam (ongoing project). Concept and project development, determining of financial conditions, effectiveness analysis of the project.
• Participation, partnership with events - Mamaslet; Andrew's Descent birthdat; Family event at Comfort Town; Ya, Ty, Vin, Vona movie premier; Kruty 1918 premier; Gutsulka Ksenya premier.

Responsibilities

• Clients and individual projects management;
• Meeting and liaising with clients to discuss and identify their advertising requirements;
• Preparation of proposals that meet client's brief and budget and implementation of projects;
• Concept development and action plan;
• Handling budgets, managing campaign costs and invoicing clients;
• Writing clients reports;
• Monitoring the effectiveness of campaigns;
• Undertaking administration tasks;
• Department management.

Achievements

Project manager of the following projects:

• International Mayors Summit
• Days of Financial Literacy road-show
• Innovative Charity
  

Responsibilities

• Creation, updating and adjustment of the marketing brand promotion strategy;
• Building the main marketing message and objectives to create promo;
• Development and implementation of activities directed at product promotion;
• Organization of cross-promo activities;
• Analysis of the target audience;
• Marketing campaigns planning;
• Interaction with designers and projects for the promo development;
• Adaptation and development of promotional materials;
• Interaction with mass media on a daily basis;
• Communication with media partners (negotiating on advertising and promo projects);
• Efficiency analysis of conducted activities;
• Coordination of preparation of presentation and its rehearsal;
• Coordination of cooperation with contractors;
• Prepare line-item budgets, payment paperwork coordination and track expenses;
• Development of the concept of events according to customers' needs.

Achievements

• Build a strong long-term cooperation, cross-promo actions with big international and national brands - Rud, Auchan, Kosmo, Intertop, Nova Poshta, Comfy, restaurant chains Celentano, Mafia, L'Kafa, Sushia, and many others;
• Organized big events (premieres, presentations, press screenings, press conferences): "Deadpool", "Lyubov v boloshom gorode", "8 luchshih svidaniy", "Viy", "V sporte tolko devushki", "Soblaznitel 2", "X-Men" etc.
• Company's product presentation on big events and exhibitions like Gogolfest, Kyiv Comic Con, We Game etc.

• Department management (up to three people)
• Management of regular reporting of the department activities
• Assisting employees in daily work and providing support in achieving goals
• Execution of marketing manager activities
• Databases maintenance

• Monitoring and analysis of the Oil market and competitive environment
• Processing and analysis of market information, market dynamics and trends
• Preparing consolidated reviews
• Databases maintenance
• Contribution into company activities presentation
• Preparation and participation in professional exhibitions

• Client management
• Order cost calculation
• Monitoring and analysis of advertising on transport market and competitive environment