• Strategic planning and brand development, Consumer Decision Journey, Value Proposition Canvas
• Pr, influencer marketing
• SEO, SMM, SEM, email marketing
• Internal and external events
• Create POS materials, brand book
• Introduction NPC system
• Hotel website, electronic directory of hotel terms and conditions, guest satisfaction ratings, response to customer reviews etc.
• Responsible for overall campaign management, strategic marketing plan and calendar, and campaign execution.
• Actively participate in organization and presentations and events for corporate clients and agencies, property tours and customer meetings (TSUM, Prizma club, Bulgari)
• Digital brand strategy, lead and develop overall social content programming strategy, including curation and distribution of articles/photo /video/content/advertising campaigns, on Twitter, Facebook, Instagram, LinkedIn, YouTube, and other social networks
• Develop and implement a yearly marketing plan, manage marketing budget, execution control, analytics plan \ fact, ROI
• Conduct marketing research and analysis (Google Analytics, Yandex metrika, FB Analytics), identify and capitalize on new market opportunities
• Provide support to the sales team (creation of sales funnels, creation offers for accommodation with the reservation department, launch of the lead generation process)
• Interface with multiple departments responsible for marketing products - maintenance, operations, finance, sales etc
• Manage day-to-day relationships with creative partners, customers, and internal decision makers
• Build a team and culture in the hotel that is constantly monitoring trends, testing new channels and ideas

Market analysis and further marketing campaign planning

Brand management (more than 10 brands in the portfolio)

Planning, budgeting, organization, control of event

Marketing management of the company and activities within the marketing departmentThe company's marketing budget forecast, customer analysis, leeds

Creation and publication of all marketing materials,POS materials.

Work with website ( content, e-marketing)Social networks (photo\ video \ content)

Brand management

Creating POS materials

Creating video, photos materials

SMM marketing

Brand management of King casino (more than 20)

Events

Budgeting

SMM